Day: May 17, 2023
Bridging Commerce and Community
In a world where digital ubiquity is the norm, the fine line between social media and e-commerce continues to blur. This phenomenon has given birth to Social E-commerce, a model that perfectly bridges the gap between commerce and the online community. At the heart of this model lies the power of consumer interaction and the […]
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Ad Marketing Strategies
With technological advancement and changing consumer habits, eCommerce has become the new frontier for businesses. The heart of successful eCommerce lies in effective Ad Marketing, which draws in new customers and keeps existing ones engaged. In the crowded digital marketplace, merely having an online presence is not enough. Your brand needs to stand out, and […]
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Cross-Border eCommerce Trends
Cross-Border eCommerce refers to online trade between a business (retailer or brand) and a consumer (B2C), between two businesses, often brands or wholesalers (B2B), or between two private persons (C2C), e.g. through an online marketplace. The trade takes place over international or national borders, which distinguishes it from domestic eCommerce. A significant trend that has […]
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